New Delhi, February 21, 2018: As Delhi NCR gears up to welcome the new season, DLF shopping Malls have launched an all-new exciting shopping festival in partnership with ICICI Bank credit cards. As part of the festival, customers will be entitled to a 10% cashback up to a maximum of Rs. 4000/- at a cumulative minimum spend of Rs. 7500/- through a period of 50 days starting from February 10, 2018 until March 31, 2018. Customers can either shop for Rs.7500 in one go or over multiple purchases to avail the offer across the DLF Shopping Malls and across the entire tenure of the offer.
This festival is functional across the entire portfolio of DLF Shopping Malls in New Delhi and Chandigarh. This includes DLF Promenade Vasant Kunj, DLF Place Saket, Mall of India, Noida and DLF City Centre, IT Park Chandigarh. Encouraging the customer to shop for their summer closet at affordable discounted prices, the offer is available across a large collection of brands and will be over and above the discounted pricing, which is already being offered by the brands.
An ICICI Bank spokesperson said, “At ICICI Bank, we constantly strive to deliver distinctive value propositions to our customers. This offer on our credit card reaffirms our commitment to bring in best-in-class privileges to them. We believe that with this offer, ICICI Bank credit card customers will have a superior shopping experience.”
Harshavardhan Chauhan, Central Marketing Head, DLF Shopping Malls, commented “At DLF Shopping Malls, it’s our consistent endeavour to provide our millions of consumers, a superior consumer experience leveraging on partnerships & innovation in technology & payments space. Taking this vision forward, DLF Shopping Malls & ICICI Bank have co-created the #DLFShoppingFestival for next 50 days, making the shopping experience delightful by making the new & fresh, beginning-of-the-season merchandise affordable, through a hugely lucrative Cash back offer, clubbed with hugely attractive EMI options available on transactions across DLF Shopping Malls. In a first-in-industry & one-of-its-kind fashion, the offer will provide shoppers with the flexibility and convenience of spreading their purchase, at multiple locations, across all the DLF Shopping malls over a period of 50days. #DLFShoppingFestival entails a host of new initiatives and offers that will make the customer’s visit to the mall supremely rewarding, enabling a superior shopping experience to millions of our consumers for the upcoming season”.
About ICICI Bank Limited: ‘ICICI Bank Ltd (NYSE: IBN) is India’s largest private sector bank by consolidated assets. The Bank’s consolidated total assets stood at US$ 165 billion on December 31, 2017. ICICI Bank’s subsidiaries include India’s leading private sector insurance, asset management and securities brokerage companies, and among the country’s largest private equity firms. It is present across 17 countries, including India.’